
Virtual Reality Tour Data center
In May 2016 we created a Virtual Reality Tour of the BCX Data Center. The idea was to get people at their exhibition stand to see what the Data Center looks like in Virtual...
Virtual Reality Tour of the BCX Data Center
In May 2016, we created a virtual reality tour of the BCX Data Center. The goal of the project was to allow visitors at the exhibition stand to experience and explore the data center in virtual reality without physically needing to visit the facility.
We were responsible for the complete virtual reality production, including the filming of the 360° video, the voice-over production, and the on-site virtual reality activation experience.

Visitors experiencing the BCX Data Center in virtual reality during the live activation event.
Above is an image from the actual event where attendees could explore the data center infrastructure in virtual reality directly from the exhibition stand.

Custom-branded Google-inspired virtual reality glasses designed for BCX.
We also designed custom-branded Google-inspired virtual reality glasses for the campaign. These VR viewers were distributed to customers interested in BCX products and services, allowing them to continue experiencing the virtual reality content after the event.
Author: Gerald Ferreira