
Virtual Reality Events Sandton Convention Center
We were commissioned to assist Westcon with one of their events which were held at the Sandton Convention Center in Johannesburg South Africa. They were looking for something that...
Virtual Reality Event – Westcon Sandton Convention Centre
We were commissioned to assist Westcon with a corporate event held at the Sandton Convention Centre in Johannesburg, South Africa. The objective was to create an engaging activation that would attract attendees to their exhibition stand and increase foot traffic.
We delivered a fully managed virtual reality event experience, allowing visitors to interact with immersive VR content at no cost. The activation quickly became one of the most popular features at the event and drew continuous engagement throughout the exhibition.
Virtual reality has proven to be a highly effective tool for exhibitions, as it naturally attracts attention and creates waiting queues—giving sales teams valuable opportunities to engage with potential clients.
Virtual Reality Exhibitions

VR activation setup designed to attract and engage exhibition attendees.
Our virtual reality events team is trained to deliver professional, seamless, and high-impact experiences that ensure every participant has a smooth introduction to immersive technology.
Sandton Convention Centre – Event Activation

Participant experiencing HTC VIVE virtual reality at the Westcon activation.

On-site assistance provided by our VR events team.

Team managing multiple VR stations at the exhibition stand.

Attendees preparing for their virtual reality experience.

Event staff ensuring smooth VR operation and user experience.
Virtual Reality as an Exhibition Marketing Tool
Virtual reality is one of the most effective tools for attracting attention at exhibitions and trade shows. It creates natural engagement points where attendees stop, interact, and spend time at a brand’s stand.
Key benefits include:
- Increased foot traffic to exhibition stands
- Higher engagement time with potential clients
- Strong brand memorability through immersive experiences
- Opportunities for live product demonstrations
- Enhanced lead generation during events
Leading Virtual Reality Events Company in South Africa
We specialize in delivering high-end virtual reality activations for corporate events, exhibitions, and brand campaigns across South Africa.
For more information on our latest VR event work, please refer to our portfolio of immersive activations and experiences.
Author: Gerald Ferreira